This fall semester, we will focus on Global marketing strategy to provide students with practical steps for growth. Marketing is considered one of the fundamental subjects in business, alongside finance and accounting. I emphasized to students the importance of understanding the basics of marketing management. While marketing includes advertising, public relations, and market research, which require interactive classroom discussions, I am also encouraging students to learn basic vocabulary through online courses. Proper terminology is crucial for modern marketing strategies, which have shifted dramatically towards internet-oriented approaches. I have launched vocabulary drills on our website so students can use their free time to reinforce their understanding of complex terms that have emerged in the social media era.
